Casestudieswithreceipts.
Here's what I make, what it did, and who it did it for. Watch the work first — the numbers behind it are right underneath.
Formats I write, shoot and direct at scale.
Four formats I use over and over, because the data keeps saying they work. Tap any video to watch it right here.
Followers grown on my own brand, fully organic.
Total views generated across the brands I work with.
Users driven to a single app in 60 days.
Every account I manage keeps a very high average view count.
Moonbounce is the clearest example: 150K+ users driven and over 7.5M views in a single month.
One skincare brand, one campaign, five angles.
A full UGC run for Depology: product marketing, routine and care content, and health-led skincare angles, written, filmed and edited as one campaign.
Humorous cinematic storytelling
Skit-driven, cinematically shot, built to be watched twice and sent to a friend.
Organic talking head formats
The format that still converts: a real person, a real point of view, and the product or idea on screen fast.
Covering events, competitions, and conferences
On the floor at business competitions, trade shows and conferences: hosting on-mic, then capturing and cutting the content the same week.
Informative educational content
Authority content that earns saves and shares, and warms an audience before the ad ever hits.
Paid ad skits
Turbo AI
Written for the feed, structured for the algorithm, tested against the acquisition math.
Fast-paced, high-engagement emotional content
Quick cuts and real feeling, built to stop the scroll and get shared. The format tech companies and consumer apps reach for when they need attention at scale.
Brands I've worked with
20+ brands have trusted me.
Best creator at the largest mass UGC agency in North America.
7.5M+ views in a single month, exceptional conversions, and 150K+ users driven — named creator of the month out of the entire community.
Built a high-converting format for an award-winning App Store app.
Day One. The format was picked up across the creator roster after it hit 10K views in 24 hours at around 10% engagement.
A brand for pet owners who want comedy and action in their day.
Built from scratch to 11K followers in six months and 10M monthly views at its peak, with a very high average view count on every post and multiple videos past a million. Proof I can build an audience, not just borrow one.
Followers in six months, entirely organic.
Monthly views at peak.
Top performing single video.
Podcasts, panels, keynotes and live stages.
As an experienced public speaker, I am also open to speaking opportunities: marketing education talks, podcasts, panels and more.
I've trained other creators on how to actually grow.
I ran the first creator-led workshop inside the agency — hooks, formats and what converts, taught to the people making the content.
I don't just make ads. I run the whole acquisition engine.
From small businesses to venture-backed apps. Different budgets, different deliverables, same job: make the acquisition math work.
Took a high-ticket client's cost per acquisition from the high four figures down to $115 at its low point.
4.4× revenue growth on a 1.5× budget increase for a single account — the spend went up a little, the return went up a lot.
3×+ average ROAS across the accounts I've creatively directed.
One small business paused our partnership after a single month — qualified leads were coming in faster than two salesmen could book them.
Directed 20–24 creatives a day for six months straight across multiple clients, with a team of editors and creators built to hold that pace.
How I actually work
I learn from your past wins and failures, then I test everything against live data I track myself. I trust the data over my own taste — but I still test creativity, because out-of-the-box marketing done properly drives real revenue.
My whole profession is breaking down winning ads. You never know what works for you until every angle has been properly tested. Winning ads die fast now, and you need to see it happening the moment an evergreen ad set starts slipping.
Sometimes the winning strategy isn't what the gurus preach. One high-ticket account's best converting format was a 2:30 b-roll creative nobody would have thought to test — it outsold every short organic UGC edit. That's the point of testing: you stop guessing as budgets scale.
I've run this at director level for a multimillion dollar agency — social strategy, paid strategy and production, all creatively directed through me. Full numbers per account are available on request.
Everything, in one place.
Every video below was written, filmed and edited by me.
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Bring the brand, the goal, and what you've already tried. I'll walk you through the specific case studies closest to your situation.